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It was released in the United States on June 8, 1984, and was a critical success, receiving a positive response from critics and audiences, while grossing US$238 million in the United States and more than $291 million worldwide. The film became a cultural phenomenon and an instant classic.
The film represents as an icon of the 1980’s as it criticises
big government authorities, the main characters value the needs and the rights
of the common people over the august authorities that lord over them. This is seen when a lawyer
representing the EPA, who
has the team arrested for operating an unlicensed nuclear device and orders
their ghost containment grid deactivated, unleashing hundreds of captured
ghosts onto the city.
The Stay-Puft Marshmallow Man clearly represents
consumerism gone wild, a corporate icon running rampant, implying that
Americans big corporations succeeded all too well, and now America's love for
its corporations has literally created a monster. This can be seen as a
strong reference to the economic recession of the early 80’s, which is when the
film was also released.
Ghostbusters is a film about three logical, scientific
people (the parapsychologists) with a streak of rational self-interest
(Venkman), rejected by the community of self-styled intellectuals. They instead
assert their individual rights and take up laissez-faire capitalism. Their
chief enemy is government interference, and only when the most ‘productive’
citizens are unshackled the world saved for all. It is also worth noting that
the final ‘battle’ consists of high risk and high reward and within Manhattan
New York City the world of finance making it very capitalist, very 80’s.
Another reason why Ghostbusters represents the 80’s is because it appealed
to the younf generation in this tie period. As
critic Saul Austerlitz notes: "Smirking,
winking, commenting on rather than taking part in the action, Bill Murray was
the ideal comic hero for a generation raised on dreams of rebellion but too
unmotivated to rebel themselves."
Ghostbusters also followed the trend of films throughout the
1980s which saw the continued rise of the blockbuster,
and an increasing emphasis in the American industry on film franchises (especially
in the science fiction, horror, and action genres), as well as continuing another
trend of significantly developing film franchises ; producing a sequel, comic
books, video games, TV series and a theme park.
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